Sales Business Development

Inside Sales Skills

Build a disciplined, consultative inside sales process from prospecting to close

Inside Sales Skills logo
Quick Course Facts
20
Self-paced, Online, Lessons
20
Videos and/or Narrated Presentations
6.8
Approximate Hours of Course Media
About the Inside Sales Skills Course

Inside Sales Skills is a practical online course for anyone who wants to improve Sales performance through structured prospecting, stronger conversations, and more consistent deal execution. You will learn how to build a disciplined, consultative inside sales process from prospecting to close while developing habits that support long-term pipeline growth.

Build Stronger Inside Sales Skills From First Touch To Close

  • Learn a complete Sales workflow covering prospecting, discovery, qualification, presentations, objections, negotiation, and follow-up.
  • Develop practical Inside Sales Skills for cold email, cold calling, voicemail, LinkedIn outreach, and multi-channel engagement.
  • Improve consultative conversations by asking better discovery questions, identifying real business needs, and mapping decision criteria.
  • Manage pipeline activity with stronger CRM hygiene, forecasting discipline, follow-up routines, and personal performance planning.

This course teaches a structured, buyer-focused approach to modern inside Sales.

Inside Sales Skills gives students a clear foundation in how inside Sales fits into modern revenue teams, how buyers move through the funnel, and what mindset supports consistent performance. You will learn how to define ideal customers, research target accounts, and create outreach that earns attention instead of relying on generic scripts.

The course then moves into the core of consultative selling. You will practice opening Sales conversations, asking discovery questions that reveal business priorities, qualifying opportunities with practical frameworks, and understanding the stakeholders who influence decisions. These lessons help you move beyond pitching and toward relevant, value-based conversations.

You will also learn how to run stronger remote demos and presentations, position value without over-presenting, respond to objections professionally, create urgency without pressure tactics, and negotiate next steps with clarity. By the end of the course, you will have the Inside Sales Skills to build a disciplined, consultative inside sales process from prospecting to close and approach each opportunity with more confidence, structure, and control.

Course Lessons

Full lesson breakdown

Lessons are organized by topic area and each includes descriptive copy for search visibility and student clarity.

Foundations of Inside Sales

3 lessons

This lesson defines where inside sales fits in a modern revenue team and why the role is more strategic than simply making calls from a desk. Learners will distinguish inside sales from field sales, c…

Lesson 2: Understanding the Buyer Journey and Sales Funnel

20 min
In this lesson, learners map the buyer journey to the inside sales funnel so every call, email, and follow-up has a clear purpose. The focus is on understanding what buyers are trying to accomplish at…

Lesson 3: Building a Productive Inside Sales Mindset

17 min
In this lesson, Professor Mark Davis introduces the mindset that separates productive inside sales professionals from reactive callers. The focus is not on motivation slogans, but on practical operati…

Prospecting and Pipeline Creation

5 lessons

Lesson 4: Defining Ideal Customers and Target Accounts

21 min
In this lesson, students learn how to define an ideal customer profile and translate it into a practical target account list for inside sales prospecting. The focus is on disciplined targeting: choosi…

Lesson 5: Researching Prospects Before Outreach

18 min
This lesson teaches a practical research workflow for inside sales outreach. Learners will identify what to learn about an account, a buyer, and a timely business trigger before making first contact. …

Lesson 6: Writing Effective Cold Emails and Sequences

22 min
Cold email works when it is specific, relevant, and easy to answer. In this lesson, you will learn how to write concise prospecting emails that connect a likely business problem to a credible reason f…

Lesson 7: Cold Calling with Structure and Confidence

23 min
This lesson gives inside sales reps a practical structure for making cold calls without sounding robotic. Students learn how to prepare before dialing, open the call with relevance, earn permission to…

Lesson 8: Using Voicemail, LinkedIn, and Multi-Channel Touchpoints

19 min
This lesson shows how inside sales professionals can use voicemail, LinkedIn, email, and call touches as one coordinated prospecting system instead of isolated attempts. Learners will build practical …

Consultative Conversations

4 lessons

Lesson 9: Opening Sales Conversations and Earning Attention

20 min
This lesson teaches a practical structure for opening inside sales conversations in a way that earns attention without sounding scripted, pushy, or generic. You will learn how to prepare a relevant po…

Lesson 10: Discovery Questions That Reveal Real Business Needs

24 min
This lesson shows inside sales professionals how to use discovery questions to uncover the real business need behind a prospect's stated problem. Instead of rushing into a pitch, learners will practic…

Lesson 11: Qualifying Opportunities with Practical Frameworks

21 min
Qualification is the discipline of deciding whether an opportunity is real, winnable, and worth pursuing before the sales cycle consumes too much time. In this lesson, Professor Mark Davis explains ho…

Lesson 12: Mapping Stakeholders, Influence, and Decision Criteria

20 min
In this lesson, Professor Mark Davis teaches a practical way to understand who is involved in a buying decision, how influence actually moves inside an account, and which criteria will determine wheth…

Presenting and Advancing Deals

2 lessons

Lesson 13: Positioning Value Without Over-Presenting

22 min
This lesson teaches inside sales professionals how to position value clearly without turning every buyer conversation into a long product presentation. The focus is on translating discovery insights i…

Lesson 14: Running Remote Demos and Sales Presentations

23 min
This lesson teaches a practical structure for running remote demos and sales presentations that help buyers make progress instead of simply watching a product tour. Learners will plan the meeting arou…

Objections, Negotiation, and Closing

3 lessons

Lesson 15: Handling Common Objections Professionally

24 min
In this lesson, students learn how to handle common inside sales objections without sounding defensive, scripted, or overly aggressive. The focus is on diagnosing what the objection really means, resp…

Lesson 16: Creating Urgency Without Pressure Tactics

19 min
This lesson teaches how to create legitimate urgency in an inside sales conversation without relying on pressure tactics, fake scarcity, or manipulative closing lines. Students learn to connect urgenc…

Lesson 17: Negotiating Next Steps, Price, and Commitments

22 min
In this lesson, Professor Mark Davis teaches a practical approach to negotiating next steps, price, and buyer commitments in inside sales. The focus is not on clever closing lines, but on creating mut…

Pipeline Management and Performance

3 lessons

Lesson 18: Follow-Up Discipline and Deal Momentum

18 min
Follow-up discipline is the operating system of inside sales. This lesson shows how to convert good conversations into forward movement by setting clear next steps, using purposeful follow-up, and man…

Lesson 19: CRM Hygiene, Forecasting, and Sales Metrics

21 min
This lesson shows how disciplined CRM hygiene turns daily sales activity into reliable pipeline visibility, better follow-up, and more credible forecasts. Learners will define what must be captured in…

Lesson 20: Building a Personal Improvement Plan for Sales Growth

17 min
This lesson shows learners how to turn sales performance data into a focused personal improvement plan. Instead of relying on vague goals like “make more calls” or “close better,” learners identify th…
About Your Instructor
Professor Mark Davis

Professor Mark Davis

Professor Mark Davis guides this AI-built Virversity course with a clear, practical teaching style.