Self-Publishing: From Manuscript to Market

Self-Publishing: From Manuscript to Market is a practical course in Writing & Publishing that shows you how to take a book from first idea to successful release. With a clear, step-by-step approach, you’ll learn how to plan, produce, and sell your own book with confidence while building skills you can use on every future project.

Build A Self-Publishing Plan That Takes Your Book To Market

• Learn A Practical Guide to Writing, Producing, and Selling Your Own Book with Professor John Ingram through a structured, beginner-friendly workflow
• Understand the full Self-Publishing process from manuscript development to launch, distribution, and promotion
• Build a market-aware book concept that aligns with reader demand and publishing goals
• Develop repeatable systems for editing, formatting, metadata, pricing, and audience growth

A practical guide to writing, producing, and selling your own book with Professor John Ingram.

This course walks you through the complete Writing & Publishing journey, starting with how the self-publishing landscape works and how to choose a book idea worth pursuing. You’ll learn how to define your target reader, position your book in the market, and set up a publishing workflow that keeps your project organized from draft to release.

From there, the course moves into manuscript development, editing, and production, so you can write with publication in mind and prepare a polished book for readers. You’ll also cover the essentials of cover design, interior formatting, ISBNs, imprints, rights, distribution platforms, and metadata so your title is professionally prepared for the market.

Beyond production, this Self-Publishing course helps you think like an author-publisher by covering pricing, royalties, ebook and print formats, launch planning, reviews, and low-budget promotion. You’ll also learn how to use email, social media, and author platforms to grow an audience and evaluate results so each release performs better than the last. By the end, you’ll be ready to move from idea to published book with a stronger strategy, a cleaner process, and a clear path for future success.