Year To Success
The complete course on success, including lessons, quotes, success biographies, and action steps, designed to help you achieve the level of success you deserve.
Thanks in part to the sponsorship of
The Book, "Year To Success" by Bo Bennett, PhD,
this course is made available to you at a substantial discount. Sponsors have a subtle mention under the course title and links in the course resources — there are no intrusive image-based ads or audio ads in the course.
Quick Course Facts
263
Self-paced, Online, Lessons
263
Videos and/or Narrated Presentations
26.7
Approximate Hours of Course Media
About the Year To Success Course
This course uses Bo's "formula" for success: education + inspiration + action = success. Education: the lessons are full of educational information. Inspiration: every fifth lesson is a "success biography" on someone well-known who is an inspiration to others. These success biographies are full of inspiration to help keep your flame for success burning on high. Action: each of the lessons has one or more assignments associated with it. Taking action and getting results are what this course is all about.
Make Small, Daily Improvements In Your Life For the Most Amazing Year of Your Life!
- Define what success means to you and flesh out your goals and dreams
- Learn hundreds of techniques that will increase your odds of success
- Get and stay inspired by reading about dozens of successful people who beat the odds and accomplished great things
- Become the absolute best "you" you can be
A Significant Improvement In Your Life Comprises Many Small Improvements
Have you been promised success if you follow a few quick and dirty "rules" or "secrets" of success? Are you tired of irrelevant analogies that do nothing for you but make you feel inadequate? Have you had enough of highly metaphysical concepts and not enough practical solutions? Have you had your fill of grossly exaggerated claims that try to trick you into thinking success is easy? Are you all "affirmationed" out? You are not alone.
Think of success as a game of chance in which you have control over the odds. As you begin to master concepts in personal achievement, you are increasing your odds of achieving success. 366 Days To Greater Personal, Professional, and Financial Success is a full year course based on the book Year To Success, designed to be a practical guide to achieving your definition of success. Each day/lesson of this course will, through practical application, increase your odds of achieving success. It has been said that one line of wisdom can change your life more than volumes of books. Imagine what hundreds of pages of wisdom can do.
By the end of this year long course, your life won't just be different; it will be better in so many ways.
Course Lessons
Full lesson breakdown
Lessons are organized by topic area and each includes descriptive copy for search visibility and student clarity.
Online Course
263 lessons
I can’t believe it has been ten years since I published the first edition of Year To Success . Much has changed in my life. I am ten years older and wiser, and I can honestly say that my sense of well…
The meaning of this book. Have you been promised success if you follow a few quick and dirty “rules” or “secrets” of success? Are you tired of irrelevant analogies that do nothing for you but make you…
As humans, we are all driven by an inner desire to feel important. That is, we all want to know that our lives make a difference in a positive way. We want to know that in som…
It has been said that a person’s name is the most important word in the world to that person. Using a person’s name in conversation is one of the best ways to build rapport. Sounds good, but if you ar…
Henry Ford (1863–1947) was the founder, vice-president, and chief engineer of the Ford Motor Company. Success is age independent. Henry Ford constructed his first steam engine at th…
What is your general purpose here on the earth? Does your existence make the world a better place? Consider the statements below and think about where you currently fit in. There is no right or wrong …
One of the few things we have a great sense of control over is our attitude. When faced with adversity, we can choose to focus on the negative in the situation or the positive. A positive mental attit…
Laughter is said to be the best medicine known to man. With that in mind, the development of a good sense of humor and the ability to make people laugh can do more good for those you come into contact…
If the “how to” for achieving success had to be summed up in just one single word, that word would be perseverance . It is the one characteristic shared by virtually all successful …
Benjamin Franklin (1706–1790) was perhaps the most famous American in history who was best known for being an American statesman and inventor. Success is not limiting yourself. Frank…
In the movie The Jerk , starring my all time favorite actor/comedian, Steve Martin, Nathan (Steve) set off to discover his “special purpose.” Once he knew what it was, or thought he…
Where we are today is largely a result of choices we have made in our past. Choices as minor as what to have for breakfast to choosing what we want to do for a living. Each of us has the right to crea…
By definition, an excuse is an explanation offered to justify or obtain forgiveness. In its true meaning then, an excuse is really nothing more than a reason. An excuse becomes an obstacle in your jou…
The source of the word “enthusiasm” comes from the Greek word enthousiasmos , which ultimately comes from the adjective entheos , “having the god within,” for…
William H. Gates (1955–) is the Chairman and Chief Software Architect of Microsoft Corporation. Success is creating jobs and opportunity. Gates’ company, Microsoft, employs more tha…
Exaggerating, or taking a truth out of proportion, is one of the evils of communication. Here are some of the top reasons why people feel the need to exaggerate: they want to sound more interesting th…
In today’s computerized, smartphone, and pen recorder filled world, there seems little need to remember numbers. The truth is, despite all the gadgets available there are still times when access…
The words that come out of your mouth and go through your head have an incredible effect on your actions and behavior. The subconscious mind is known for gravitating toward what you focus on. The same…
If you are a parent, student, teacher, musician, actor, doctor, laborer, or currently doing nothing for work, you are a salesperson. Everyone sells something. Everyone is in business for him or hersel…
Elon Reeve Musk (1971–) is a business magnate and investor. Success is being a visionary. “There have to be reasons that you get up in the morning and you want to live. Why do you w…
The successful individual understands and appreciates the value of time. Time is one of our precious resources that is rarely valued as it should be. Time management is having control over our time. W…
Yesterday we introduced the concept of time mastery and focused on time management. Today, we will explore time mastery techniques used by those who want to do more than squeeze an extra hour out of t…
How often do you say to yourself something like “I can’t believe how stupid I am” when you find yourself doing something... well, stupid. How often do you find yourself telling other…
At one time or another, we have all heard of the subconscious mind yet very few people understand how to use it. Many people even disregard its existence because they cannot see it, touch it, hear it,…
Oprah Winfrey (1954–) is one of the most important figures in popular culture, most well known as the talk show host on her TV show, “Oprah.” Success is putting the past behind you n…
It was a snowy winter night when George Bailey stood on the bridge of Bedford Falls and convinced himself that he was more valuable dead than alive. George made a very common mistake on that cold, fic…
Achievement begins with knowing what you want. Like your specific purpose, you must clearly identify what you really want out of life. Unlike your specific purpose, we are not talking about just one l…
It is not enough to think big. The world is full of big thinkers. You must think HUGE. By thinking “huge,” you are no longer limited by thought. Everything starts with thought and since th…
During my high school and college years, I was, at times, what we called a real “hot head.” I was very easily angered and often expressed it. What I did not realize at the time is that my …
George Burns (1896-1996) was one of the greatest comedians/entertainers of several generations. Success is having high self-esteem. “I can’t afford to die; I’d lose too much m…
“How could someone fear something so great like success?” you may be asking yourself. The fact is, many people do, and it is this fear that keeps them from achieving it. Fear comes from th…
“Please don’t tell me I have to do sit-ups to be successful!” you may be saying after reading the title. Short answer, no. Crunches, leg-lifts, and other ab exercises will do just fi…
I can honestly say that as a 43-year-old man, by my own free will, I have never in my life taken a puff of a cigarette, tried any illegal drug or narcotic, or drunk an alcoholic beverage or even …
One of the more limiting factors in the achievement of success is the fear of failure. Why? People all too often internalize failure and say “I failed” or “I am a failure&r…
.K. Rowling (1965–) is the best-selling author of the Harry Potter book series. Success is doing what you are passionate about. “I am an extraordinarily lucky person, doing what I love best in the wor…
How many times have you had a great idea or answer to a question or problem pop into your mind, only to forget it shortly after? Chances are that many of these times you have even forgotten that you h…
“Success is a butterfly, beautiful and flowing.” “Leadership is like a bear, always protecting its young.” What do these two statements mean? Did some great philosopher say these immortal words? The t…
Everyone should be an expert in customer service. Customer service skills are used in just about every job and career there is. People often do not feel the need to learn customer service skills becau…
It is the typical Hollywood story that we all have heard: someone we know of on the big screen or TV appears to have it all. He or she has the admiration of millions of fans, beautiful companions…
Jack La Lanne (1914–2011) is known to many as America’s number one physical fitness expert and guru, often called, “The Godfather of Fitness.” Pictured above at 91 years y…
The world is full of new and exciting things to try. There is a certain kind of freedom, or renegade quality, to living by the words “variety is the spice of life” or “try everything…
“Why do we do the things we do?” Although human behavior is extremely complex, one of the reasons we do know is to avoid pain and/or to gain pleasure . This age-old concept recently …
There is only one kind of successful negotiation; it is the kind where both parties come out ahead. I really do not like using the word “win” because that implies a game of some sort where…
Did you ever meet someone whom you thought was extremely pleasant and had a great personality, and then later talked to someone else who met the same person on a different occasion and felt the exact …
Arnold Schwarzenegger (1947–) made his mark first in the field of professional bodybuilding, then in Hollywood. Success is having goals, even if your goals change. Young Arnold had a goal…
I remember when I listened to my first success program; it was called “The Seeds of Greatness” by Denis Waitley. At age 10, I did not understand that much but I enjoyed every word of the p…
Success is about fulfilling the needs of others. Successful companies and organizations generally do this by offering products or services that others desire. Individuals can fulfill needs of others i…
We have already discussed the value of self-esteem: how important it is to success as well as how it is one of the top motivators. We have discussed ways to build our self-esteem, and we have discusse…
People generally want instant results with as little work as possible. They buy diet pills hoping to reach their ideal weight within days. They buy exercise gadgets from infomercials hoping to get tha…
Helen Keller (1880-1968) was a writer, lecturer, and advocate for the deaf and blind. Success is overcoming adversity. Miss Keller managed to develop admirable powers of intellectual and emotional ach…
Some estimates say that about 80% of diseases are stress related. This means that if we learn to manage our stress and avoid unnecessary stress we can greatly improve our chances of avoiding disease a…
The majority of us are visual people; that is, we rely on our sense of sight more than any other sense for learning. Visualization is the act of vividly imagining something as if it were happening and…
I like the saying, “Today is the first day of the rest of your life,” and not just because of its irony, but also because of how true it is. Behind that somewhat comedic statement is a meaning so impo…
At the beginning of the movie, What About Bob? , the highly neurotic and troubled Bob (played by Bill Murray) visits Dr. Leo Marvin (Richard Dreyfuss) for help with his troubles. Dr. Marvin prescribes…
Thomas Edison (1847-1931) was one of the greatest inventors of all time. Success is desiring knowledge. From the age of 4, Thomas Edison was known for his thirst for knowledge. This desire led his par…
Jack worked hard through school. He studied every night, did his assignments on time, and did extra credit assignments when possible. He applied to 14 of the top colleges and was accepted to two of th…
Why aren’t you rich? I love to ask this question to others. It seems like whenever I ask this question of someone, they respond by going into their best Bob Newhart routine—breaking a sweat and stutte…
Why do so many people do just what they need to do to “get by” in life rather than go the extra mile? Some say it is because people are generally lazy, and some say it is because people are generally …
In America, we have some disempowering sayings that, unfortunately, some have adopted as credos, and even worse, ways of life. Sayings like, “A bad day of fishing is better than a good day of work,” “…
Abraham Lincoln (1809-1865) was the sixteenth President of the United States. Success is having character. “We should be too big to take offense and too noble to give it.” • “Character is like a tree …
The law of diminishing returns simply states that at some point the same effort yields less favorable results. This law can be adapted to many areas of life. Understanding and recognition of this law …
How can you NOT remain positive and optimistic knowing that in some way, every day, the quality of your life is getting better and better? This is not a hard task, even for those who consider themselv…
In the past 50 years or so, incredible progress has been made in the fields of personal achievement and personal development. People such as Dale Carnegie, Napoleon Hill, and Earl Nightingale, just to…
How often do you find yourself down and a little depressed? Don’t you find it strange that outside events that really have nothing to do with you, like the weather, can so easily influence your mood? …
Sam Walton (1918-1992) founded the Wal-Mart discount retail store chain in 1962 and revolutionized the retail industry. Here we have adapted Sam Walton’s 10 Rules For Success—from Sam Walton: Made in …
There is an old analogy for positive vs. negative reinforcement that refers to how people “motivate” donkeys. A carrot is used to positively reinforce the donkey’s behavior, whereas a quick and hard w…
I can begin this lesson writing about getting in a car without having a destination, shooting a bow and arrow but not having a target, or any of the other hundreds of goal setting analogies, but I am …
There are many goal setting strategies available and, just as expected, some strategies work well for some people, and other strategies work better for other people. I cannot stress enough the importa…
By now, you should be absolutely convinced of the importance of having goals and its direct relationship to success. You should have also defined and set at least three goals using some or all of the …
Eleanor Roosevelt (1884–1962) was a humanitarian, United Nations diplomat, and First Lady; the wife of President Franklin D. Roosevelt. Success is knowing how to deal with criticism. “No one can make …
Every day, we as the public are “sold.” The average American is bombarded with hundreds of advertisements each day telling us what we need to be happy and what we need to avoid pain. Like it or not, t…
There are millions of people in this world who go without food every day. In the United States, one of the most abundant countries in the world, entire families live in rooms no bigger than the averag…
Many think that the benefits and the seemingly miraculous results of belief are based on speculative or abstract reasoning, or the metaphysical . However, this is not the case. The power of belief is …
There are many “well to do” individuals in this country who have substantial salaries by most standards. This group of individuals usually includes doctors, lawyers, college professors, executives and…
John F. Kennedy (1917-1963) was the 35th President of the United States. Success is determination and perseverance. Growing up, John was in constant competition with his older brother Joe who had the …
In the movie Parenthood , Gil (played by Steve Martin), with an obvious feeling of stress and frustration, comments on how chaotic his life is. His grandmother of advancing years begins to tell a stor…
How many times have you been guilty of saying “I don’t have time for that” or “There is not enough time in my schedule...” or a similar phrase stating that by some freak time-space continuum disruptio…
Remember the good ol’ days? It was a time when bread cost a nickel, people were kind to one another, and life seemed so simple. “Ah, the good ol’ days... if only life were like this today, then I woul…
Imagine, if you will, a life free from financial obligations and concerns. No worries about not having enough money ever again, no desire for more money because you have everything you want that money…
Albert Einstein (1879-1955) was the Nobel Prize winner in 1921 for physics. Success is finding opportunity in rejection. In 1901 when Einstein received his diploma, he was unable to get a teaching pos…
One day out of curiosity I decided to take a McDonald’s® hamburger, remove the bun, take off the pickle, scrape off the condiments, and eat it (back in my beef eating days). Don’t ask me what motivate…
What would you do with an extra hour a day? Learn a new language? Start a business? Write a book? Learn a new skill? If you have the motivation and desire to use this extra hour, it can be yours. Most…
Too many people think to be successful you must “have it all”—the latest model car, best house, newest gadgets, etc. The fact is, “all” is an infinite amount that is just not possible to be had by any…
Gautama Buddha’s preaching was interrupted one day by a man unleashing a flurry of abusive invective. Calmly waiting for his critic to finish, Buddha asked, “If a man offered a gift to another, but th…
Sir Winston Leonard Spencer Churchill (1874-1965) was one of the twentieth century’s most important figures, best known as Britain’s Prime Minister from 1940–1945 and 1951–1955. Success is knowing tha…
In kindergarten, it was the kids who threw clay out the window. In the fifth grade, it was the kids who skipped class. In high school, it was the kids who smoked, got drunk, and did drugs. Even in our…
When was the last time you said something such as, “I wish they would invent something to...” or “Somebody really should...” or “Why don’t they make something that...”? If you are like most people, yo…
There is a tool we have in communication that is so important, yet most people fail to make full use of this tool. It is called the question. Most people use questions for one purpose, to get informat…
You have just found out that one of your subordinates at work made a costly mistake that may cost you your job. When you confront your subordinate about the mistake, he is obviously remorseful but you…
Jerry Seinfeld (1954–) is a comedian and television actor in his long-running series “Seinfeld.” Success begins with an interest. Seinfeld became fascinated by comedians as a …
In my four years of high school and four years as an undergraduate (okay, four and a quarter), the idea that I had the choice of starting my own business, or working for myself in some other way, was …
On the streets, for every economically disadvantaged person begging for money there are several people who help out by giving change. At home, for every dependent adolescent there is a loving parent c…
John Donne, English metaphysical poet from the late 16th century, once said, “No man is an island, entire of itself; every man is a piece of the continent, a part of the main...” As an emp…
I remember sitting around with my friends, back in elementary school, talking about money. We would all talk about how great it would be to have lots of money and even discuss ideas on how to start ma…
Warren Buffet (1930–) is known as perhaps the greatest investor ever to live. He became the world’s richest person by sticking to common sense principles in stock market investing. Su…
There is an age-old piece of wisdom passed from generation to generation that essentially says if you want something, save your money and buy it. We hear it all the time today. Phrases such as &l…
One of the easiest ways to immediately increase your income is by asking for a raise. Many people underestimate their value and accept the standard pay schedule set by the organization for which they …
The word “integrity” is probably the most overused and most misunderstood word on resumes. So many people use it, but very few actually know what it means. By definition, integrity me…
Welcome to day 135. You are over four months into this course and have no doubt been exposed to some valuable information on the achievement of success. Through the use of education, inspiration,…
George Foreman (1949–) is a businessman, entertainer, preacher, writer, and professional boxer—the oldest boxer to ever win the world championship (at age 45). Success is understandin…
Nowadays, when most people hear the word “networking” they think of interconnected computers or getting their computer connected to the Internet. Long before the advent of the Internet, an…
Back in 1995, when I had a graphic design business, I wanted to use the Internet to share designs with customers. At the time, however, there were only a few “companies” offering web hosti…
Do you know that person at the party who is constantly rambling on about him or herself, not giving anyone else a chance to speak? We all know that person, and the chances are many of us ARE that pers…
How many green cars did you see the last time you were on the road? Chances are, green cars were all around you but you did not “see,” or at least did not notice, any. Why not? Because you…
Raymond Albert Kroc (1902-1984) was the founder of the McDonald’s Corporation; the company that changed the eating habits of the world (for better or worse). Success is often a result of a decis…
I do not have many pet peeves; in fact, peeves do not make very good pets. One I do have is people who work with me isolating themselves from rest of the team or organization by using words such …
It was not until recently that I realized firsthand what a crucial part health played in success. I started having debilitating head pains almost daily. When this pain started, I would just have to is…
One of my favorite all-time recurring characters on Saturday Night Live is the “grumpy old man” played by Dana Carvey. Dana does his impression of an 80-year-old man who is a…
High self-confidence and success are often directly related. As you become more and more successful, your self-confidence increases, sometimes to the point where you believe you are right in just abou…
Walt Disney (1901-1966) was the creator of Mickey Mouse and founder of the Disneyland® and Walt Disney World® Theme Parks. Success begins with imagination. Disney is known as a pio…
Whenever I come across a book, article, or website on making a million dollars, I notice the method used is either a) a long-term secure investment strategy that begins at age 20 and matures at age 65…
You find yourself in the fortunate situation of having two great job offers. The first job offer makes more sense financially, logistically, and you believe you will enjoy it more. However, something …
Not too long ago a movie came out called How To Lose a Guy In 10 Days . I know it sounds like a bit of a “chic flick,” but it’s not. It is a hilarious movie about the more com…
If your health is an important part of your success, then adopting the “all things in moderation” rule of thumb can be a significant stumbling block on your road to success. Here’s w…
Mary Kay Ash (1915–2001) was the founder of Mary Kay, Inc. Mary Kay does business in more than 30 markets on five continents and generated 2002 sales of nearly $1.6 billion in wholesale sal…
When creating YearToSuccess.com, I knew that the success of this program would be based on member referrals. This led me to the question, “What can I do to encourage member referrals?” Onc…
It is tough at times during a recession (oops... slow economy) to be so positive and upbeat in the presence of others who are obviously affected by such times. While I do sympathize, I also belie…
In the world of sales, when a prospect says “no” or “not interested,” what it really means, most of the time, is that the prospect needs more information. It is estimated that …
“Wear a smile and have friends; wear a scowl and have wrinkles.” - George Eliot “Nobody needs a smile so much as the one who has none to give.” - Lawrence G. Lova…
Andrew Carnegie (1835–1919) helped build the formidable American steel industry, a process that turned a poor young man into one of the richest entrepreneurs of his age. Success is desiring…
It seems as if everywhere we turn others are giving us advice, or an opinion about what could or should be done about a situation or problem. A key to success is knowing the difference between good an…
One of the greatest obstacles that stands in the way of success is one’s own ego. It seems to be in our nature to prove our superiority, point out when others are wrong, and become very defensiv…
Back in the 1930’s, to the detriment of mankind, a man named Adolf Hitler was able to convince millions of people that his conduct was “in accordance with the will of the Almighty Creator.…
What if you were offered the position of chief ashtray licker of the XYZ Corporation? Your job, if you chose to accept it, would consist of licking dirty ashtrays clean all day long. For this job, you…
John D. Rockefeller (1839–1937), America’s first billionaire, was the driving force behind the creation and development of the Standard Oil Company and one of the first major philanthropis…
As an amateur bodybuilder, it has taken me almost 20 years to learn first-hand that success is not always about trying harder. This statement seems a bit contradictory to the principles of muscle deve…
There are several places to shop for groceries in my town. They are all within the same approximate driving distance, and they all have the same general groceries. However, one of the stores does some…
When I sold my first web hosting company to a large, publicly traded corporation, I was excited about taking our already profitable and successful web hosting company to a new level. We went from 11 e…
Gordy has been working on his own for the last 20 years as a hair stylist. He has no college education and no experience in the “corporate world,” yet yearns to enter the business world. However, his …
J.P Morgan (1837-1913) was one of the world’s foremost financial figures during the two pre-World War I decades. Success is making introductions. J.P. began his career as an acc…
In 1776, Thomas Jefferson, with the help of others, wrote in the Declaration of Independence that all men (I am sure he meant women as well) were endowed with the right to the “pursuit of happin…
In order to stimulate some thought, I can tell you what happiness is to others. Use some of these ideas in creating your own definition. Happiness is being true to ourselves. “Happiness is when …
“Live in the now,” “stop and smell the roses,” “don’t let life pass you by”… There are dozens of quotes that all mean essentially the same thing: your …
I will never forget a meeting that I attended when I was an employee at a very large publicly traded corporation. There were about ten attendees, many of whom were new to the company. The head of the …
Debbi Fields (1956–) is the founder and former chairperson of Mrs. Fields Cookies, a $500 million company with over 650 domestic locations, and over 65 international locations in 11 differe…
Being a dad, I have taught my kids many things since their birth, and they have taught me a great many things as well. When my two-year-old son would play with his toys, I found myself saying proactiv…
Have you ever spoken with someone and had the feeling that you were “not on the same page” or “not speaking the same language”? How about engaged a possible romantic companion …
Nobody likes dishonest people, whether in a personal situation or in business. Just about the worst label one can be branded with is a “liar.” Lying is like a contagious disease but r…
Years ago I was giving a seminar at a beautiful resort in Orlando, Florida. This was a “high class” hotel and convention center that is not best known for their ability to bargain. At the …
Steve Jobs (1955–2011) was the co-founder of Apple Computer Corporation who became a multi-millionaire before the age of 30 by revolutionizing the computer industry. Success begins wit…
Ever since my wife created a recognition chart for our four-year-old daughter, we have seen a level of cooperation, good behavior, and achievement like never before. This chart is nothing more th…
I once saw a movie where a twenty-something-year-old posed as a high school student to help his sister become popular. He gains instant popularity when he wins a school cafeteria tub-of-coleslaw eatin…
Back in the “old” days, before e-mail, people used to use ink filled tubes called “pens” and material made of cellulose pulp, derived mainly from wood, rags, and certain grasse…
After I had sold Adgrafix, my wife and I started the search for our dream summer home. After looking at dozens of homes, we started to become discouraged that our dream home was not out there. However…
Charles R. Schwab (1937–) is the founder, chairman of the board, and co-CEO of The Charles Schwab Corporation, which is one of the nation’s largest financial services firms. Success i…
During my latter years in college, I took a sales job with my sister and mother selling ads in a free magazine that was distributed in hospitals. Majoring in and having quite a strong aptitude for mar…
I once read a very amusing e-mail proving that it would be a waste of Bill Gates’ time to bend down to pick up a $3000 bill if one existed. This is because his time, according to the math shown …
In 1928, James E. West, the “Godfather” of the Boy Scouts, said, “...the Daily Good Turn is an important factor in the development of a habit of service and attitude of mind which of…
In the movie, You’ve Got Mail , Meg Ryan plays Kathleen Kelly, the owner of a small, children’s bookstore in a big city. Tom Hanks plays Joe Fox, an executive and heir to the Fox Bo…
Ralph Lauren (1939–) is the founder and chairman of the Polo Ralph Lauren Corporation—a leader in the design, marketing, and distribution of premium lifestyle products. Success is not…
I have recently been reading about riots taking place in Boston and New York, due to the 2003 Red Sox/Yankees playoffs. For the most part, these are grown men causing each other physical injury all be…
Growing up, I lived in a middle-class neighborhood, in a middle-class house. The area in which I lived was very economically diverse. One town south there were neighborhoods where one would be shot at…
I wish I knew in my school years what I know today about the importance of a good vocabulary. Back then, when teachers gave us scores of words to learn, all I could think about was the fact that I had…
Many years ago I was watching infomercials, as I often did, and came across one of a guy selling a program that teaches others how to become rich by placing ads in newspapers. This guy, although fille…
Dale Carnegie (1888–1955) was a pioneer in public speaking and personality development. Dale Carnegie influenced millions of people and helped define the industry now known as “self-h…
I’ll never forget the first spam I received. It was in the summer of 1995 when I had my first e-mail account with a company called Netcom. I remember being so excited and so intrigued that someo…
It is important to know spammer’s “tricks of the trade.” These are tricks used by spammers to prevent them from being shut down, get the attention of readers, build more qualified li…
Did you ever find yourself asking why the town does not “do something” about the busy intersection, or why your Internet service provider does not “do something” about preventi…
Perhaps one of the most famous disciplinarians in history was Mike Brady, from the ’70s sitcom “The Brady Bunch.” In just about every episode, he would lecture one or more of his kid…
Sir Richard Branson (1950-) is best known as the flamboyant British billionaire who started Virgin records but widely diversified in many businesses. Success is a result of helping others. Rich…
I recently got a call from my brother whose website we host. He asked me how he can see statistics on an audio file that was being accessed using a URL that was bypassing his domain (for those of you …
The story of John D. Rockefeller, nineteenth century oil industry billionaire, is one of the most compelling stories demonstrating both the destructive effects of worry and the dramatic positive effec…
At age 53, John D. Rockefeller made the wisest decision of his life by choosing to manage worry rather than accepting an early death. In the many years that followed, John D. no longer let the li…
Sometimes your most valuable contacts in life can be the least likely ones. In 1995, when I started our first web hosting company, we had this customer who ran a Russian dating service. His web design…
John H. Johnson (1918–2005) was CEO and chairman of Johnson Publishing company. John H. Johnson rose from the welfare rolls of the depression to become the most successful black businessman in A…
Since 1994, the Internet, specifically the World Wide Web (or just “Web”) has been constantly evolving to what it is today: a virtual global marketplace, information and education center, …
There is a common misconception that wealthy people have fewer money problems than the average person. Likewise, people with money problems tend to believe that more money will solve their money probl…
I will never forget the cold day in December 1997 when I heard news that deeply shocked and saddened me. My comedic hero, Chris Farley, was dead at the young age of 33. The first reports suspected Far…
When I once again entered the web hosting industry, after the Internet bust, we assembled a sales team of about 30 people who would call on select businesses and introduce them to one of our new hosti…
Frederick W. Smith (1944–) is the Chairman and CEO of Federal Express Corporation; also known as the “father of the overnight delivery business.” Success is taking criticism lig…
Henry Ford, the auto industry billionaire, began his business career under the handicaps of poverty, illiteracy, and ignorance. Knowing his own weaknesses and understanding one of the key principles o…
Real estate millionaires do not become millionaires by investing in just one property. They do not buy just one property and rent it out, or turn over just one property for a profit. Real estate milli…
Stop learning and start doing. This is what most of us are encouraged to do at some point early in our lives, either consciously or unconsciously. The beginning of one’s career is often the end …
In the 1970s, a young man named Rudy Ruettiger defied all odds and realized his dream of entering the University of Notre Dame and playing for the Fighting Irish football team. Rudy was a physically s…
Jim Henson (1936-1990) was more than a puppeteer and creator of the world-famous “Muppets,” he was the person responsible for bringing joy to millions of people of all ages. Success is fue…
When speaking of a person, and the term “powerful” is mentioned, a common image that comes to mind is a big fat guy in a three piece suit, hair slicked back, smoking a cigar. You can proba…
Back in the old days of the Internet, obtaining investment money was cheap and easy. As long as you had a “dot-com” (yes, even if your business plan included a talking hand puppet with a f…
If you own a television set, you have most likely seen an interrogation session where one or more members of some kind of law enforcement agency attempt to extract information from a suspect or convic…
There were once two men hiking in the Canadian Rockies. They were both fairly young, healthy, and in good shape. From a distance, they noticed a mother grizzly bear walking with her cubs. As the mama …
Michael R. Bloomberg (1942–) is president of Bloomberg Financial Markets, Mayor of New York City (2002–2013), philanthropist, and a multi-billionaire. Success stems from a good work ethic.…
In the hit science-fiction movie The Matrix , Morpheus (Lawrence Fishburn) tries to explain the mind-baffling concept of the Matrix to Neo (Keanu Reeves) who has just had his perception of real…
Sigmund Freud, the Austrian founder of psychoanalysis, was known as one of the greatest active listeners of all time. One of his greatest contributions to the field of mental health was his discovery …
The expression “sell it to yourself” refers to convincing yourself of the benefits of that which you are selling. Everybody is selling something whether it is themselves, an idea, a produc…
In the late ’90s, the Internet boom made millionaires out of many investors virtually overnight. These “success stories” were in the news and magazines almost daily. People love to h…
Steve Martin (1945–) is an actor, writer, director, producer, film-maker, banjo player, balloon animal maker, all-around entertainer, and one wild and crazy guy. Success is knowing how to sell&m…
“I have a dream...” Who can forget those immortal words spoken by Martin Luther King, Jr. on the steps of the Lincoln Memorial in Washington, D.C. on August 28, 1963. Dr. King managed to influence mil…
Am I correct in assuming that your success is very important to you? By now, you are aware of the importance of sales and how everybody sells something, aren’t you? Don’t you agree that sales is reall…
Imagine a world where every voice mail you leave is promptly returned, where anything you ask of others is done when you want it done, and where every process you initiate gets completed without a sin…
The world is full of opportunities. One opportunity specifically is overlooked every day by the large majority of those seeking wealth. This opportunity requires little or no investment, has no risk, …
Back in 1996 when the commercialized Internet was still relatively new, our business was booming. There was a high demand for web hosting, and we were one of the few web hosting providers at the time.…
Paul and Fido live together in a big apartment with many carpets. Fido is a young mongrel that tends to shed more hair in a week than most other dogs do in a year. Paul has given up trying to clean th…
It is said that people form opinions of you within the first three seconds of meeting you. I questioned the validity of this statement until I put it to the test and realized that I do it as well. We …
When taking my daughter to the mall some years ago, we came across a vending machine filled with little candies. She ran up to the machine, lifted up the metal flap to the dispenser, and poked her lit…
George Lucas (1944–) is a film director, writer, and producer, best known for his work with the Star Wars trilogies. Success is realizing that life is a gift. Just after graduating high s…
Nobody’s perfect. Henry Ford was uneducated. Bill Gates was a college drop out. Arnold Schwarzenegger spoke but a few words of English coming to this country. Helen Keller was unable to see…
Every one of us has an amazing power that we seldom use. With this power, we can make another person instantly feel better, put a smile on their face and a skip in their step. In some cases, we can ev…
When referring to one’s life, balance is a harmonious or satisfying arrangement or proportion of parts of one’s life. These parts of life can be categorized many ways, the most general cat…
Contentment, or desiring no more than what one has, can be our best friend or our worst enemy. Being content with what we have is generally a good thing, especially when referring to material possessi…
Marc Andreessen (1971–) is one of the true Internet pioneers who is responsible for the World Wide Web as we know it. Success is taking your own path. Although school sports were the main…
Back in 1995, my wife and I had a successful graphic design business. We had a small office in a great Boston neighborhood just a few minutes walking distance from our apartment. We were not rich, but…
I often hear statements being made such as, “To be successful, you have to sacrifice your personal life,” or “Successful people are only successful because they missed out on life&rs…
What is the big deal with having experience? Why do employers require it for their higher-paid positions? Why do customers require it from contractors they hire? Why do professionals demand it from th…
We are presented with new ideas every day of our lives. These are the same new ideas that advance our technology, ease suffering, establish peace, and generally make the world a better place in which …
Madam C.J. Walker (1867-1919) was an entrepreneur, philanthropist, social activist, and one of America’s first self-made woman millionaires. Success is not something into which you are ever…
Bill was a hard-working data entry guy at ABC Processing, Inc. who was always on time and respectful of others. However, he would frequently chat with his co-workers about someday winning the lottery,…
Almost daily I get the calls from monotone telemarketers who say, “Hello Mr. Benet (yes, my name is Bennett, but they rarely get it right) how are you doing today?” Then, right after that …
It seems as if people like to dish out advice on trust just as much as new parents like to give advice on pregnancy. Ralph Waldo Emerson suggests, “Trust men and they will be true to you; treat …
To this day, when I think of the ultimate display of teamwork I can’t help but think of the Harlem Globe Trotters. For those of you who are unfamiliar with the basketball team, they are a group …
Jackie Chan (1954–) is a director, producer, stuntman, and actor. Jackie is one of the few martial artists who has managed to make it “big” in Hollywood. Success is not always d…
Imagine being the human resources director for a large firm. You are reviewing applications and seeking candidates to fill a top-level position. After searching through hundreds of resumes, you come a…
Success has been summed up in three words: passion, persistence, and patience. Although many people who pursue success have the passion, and some the persistence, very few possess the virtue of patien…
Imagine a world where everyone around you was successful. All of your peers were over-achievers, every business in your area was thriving, and everyone you met was a multi-millionaire who appeared to …
I remember the first time I got a flat tire. I was a teenager and only had been driving for about a year. I knew from being in the car with my parents and from watching TV that when you get a flat tir…
Michael Dell (1965–) is founder and CEO of Dell, Inc., the largest personal computer company in the world. Success is having the entrepreneurial spirit. At age 12, Dell formed a direct ma…
Both Harry and David were in line for a supervisor position at a large industrial business. They were both equally qualified, were hired on the same day, and had just about equal abilities in every wa…
There is an old saying that goes, “Never put off until tomorrow what you can do today.” This is a perfect example of bad advice. First of all, I do not agree with that statement simply because of the …
Imagine yourself a member of a large team. As a member of this team, you are aware of many problems with the team itself as well as the problems the team has with the authority that governs the team. …
For over two decades now, people from all over the world have been finding great success on the Internet through the creation of their own websites. To this day, the concept of a website still amazes …
Arthur M. Blank (1942–) is the co-founder of The Home Depot, which is the world’s largest home improvement retailer and is the second largest retailer in the United States. Success is…
It all starts in preschool. You are minding your own business while building a magnificent castle out of wooden blocks. Just as you are putting the finishing touches on the tallest tower, some kid nam…
Recently I was at a social event where I was engaged in a casual conversation with another guest. As he was talking to me, my children were getting antsy and wanting to go. I frequently, but politely,…
January 1, the date when millions of people around the world make what they call “New Year’s resolutions.” January 3, the date that about 50% of those people “fall off the wago…
I will never forget that one summer night back in 1985 in Bridgeport, Connecticut, when I was 13 years old. I was with a group of friends in a mini-mall parking lot, waiting for our ride home. All of …
David Thomas (1932-2002) was the founder of Wendy’s, one of the world’s largest restaurant chains of over 5,000 restaurants located throughout the U.S. and in 34 countries. Success is humi…
Imagine a referral so powerful that with it, you become an instant success in anything you do. Such a referral did exist at one time—it came from the daytime talk show queen Oprah Winfrey. A ref…
“Refusal to hope is nothing more than a decision to die.” Powerful words from the best-selling author and perhaps foremost expert on understanding the gift of hope, Bernie S. Siegel, M.D. …
There never was, nor ever will be, anyone exactly like you. Physically, your fingerprints, voice, eyes, teeth, and DNA can distinguish you from any other person living or dead. Mentally, your thoughts…
I remember playing video games that let the players choose their character. Each available character has strengths and weaknesses, yet all the characters are equal overall. For example, in one game, I…
Bruce Jenner (1949–) earned the title of “World’s Greatest Athlete” by winning the gold medal in the decathlon at the 1976 Olympic Games in Montreal. Note: This was written bef…
Since the day we were born and all throughout our youth, the chances are we have been overly praised for our accomplishments. When we uttered our first word, we were given a big hug and a “hurrr…
There are six words in the English language that anyone interested in effective marketing and communication should know how to use. These words are what, who, where, when, why, and how. In both busine…
I have a great idea for a reality TV show. We begin with ten people who are successful in their fields, but not famous or even well known. Dress them up in clothing a homeless person would wear, give …
Every day, people settle for less than they deserve. They are only partially living or at best living a partial life. Every human being has the potential for greatness, but very few people realize thi…
Jeffrey P. Bezos (1964–) is the founder and CEO of Amazon.com, the Internet’s largest e-commerce site with annual sales over $89 billion (2014). Success is following your passion. &nb…
Words of wisdom are pieces of advice passed on over the years, which influenced countless people around the world by shaping and defining their lives. Some of these words come from authors, poets, pol…
Almost every wise saying has an opposite. For example, “the squeaky wheel gets the grease” and its opposite “the nail that sticks up gets nailed down.” Both sayings sound good&…
The wisdom is not in the words; it is in the interpretation and the meaning behind the words. With so few words used to create such powerful statements and ideas, it is understandable why there are so…
As a father of two children, every day I deal with “feedback.” When my daughter says she wants to eat less dinner so she can have more room for dessert, or when my son wants to do nothing …
Dr. Martin Luther King, Jr., (1929–1968) was named Man of the Year by Time magazine in 1963, and became not only the symbolic leader of American Blacks but also a world figure. Success is having…
Have you ever found yourself in a conversation with one or more people sharing stories? Have you ever noticed the “one upper” in the group who appears to always feel the need to tell a sto…
Imagine that you work for XYZ Corporation, a large company that manufactures widgets. The company sends you and a few of your coworkers to an international widget convention where there will be t…
Imagine that you have a great idea. You anxiously set up a meeting with a person who can help you to implement this idea. While setting up the meeting, you briefly explain the basis of the idea a…
At some point, in every salesperson’s career (remember that we are all salespeople in one way or another), a “roadblock” is hit. This is when a product is just not selling or at leas…
Fred DeLuca (1948–2015) was the founder of Subway sandwich shops; the most successful franchise ever. At the end of 2010, Subway became the largest fast food chain worldwide, with 33,749 re…
As a youngster, I must admit that my taking-out-garbage initiative left a lot to be desired. No matter how full the garbage was, I would force whatever I had to dispose of in the trash container and m…
Computer programming is a passion of mine. I think what I enjoy most about it is the logical thought processes needed to make a program function correctly. It is like a series of advanced puzzles and …
When I am asked what my favorite hobby is, I answer, “Helping others to succeed.” I do not say this because I want people to think of me as an overly nice guy, but for me, helping others t…
Walt Disney was a man of vision. From the time he created his world-famous cartoon mouse, to the present day, many years after his death, his vision continues to turn into reality. In 1965, Disney too…
Alexander Graham Bell (1847–1922) was the inventor of the telephone. Success is following your heart. Throughout his life, Bell had been interested in the education of deaf people. Pursui…
Ask any poker player and they will tell you the importance of reading people. People do not always say what they mean nor do they mean what they say. People’s actions and behaviors do not always…
If finding good people were as easy as choosing ones with the best resume, human resource managers would have the easiest job in the company. What is a resume? Basically, it is a written exaggeration …
One of the common characteristics shared by just about every great leader in history is the mastery of the art of diplomacy , or using tact and sensitivity in dealing with others. Diplomacy is more th…
Imagine yourself exactly where you are today ten years from now. You are in the same job or business and making the same pay. You know no more than you did ten years ago since your experience has been…
Christopher Reeve (1952–2004) was an actor (Superman), director, writer, and role model for countless people around the world. Success is being a kid at heart. Reeve credits his acti…
Perhaps one of the largest and most well-known mistakes of all time was made by the Ford Motor Company back in the 70s. A poorly designed automobile named the “Pinto” had a severe weakness…
A brief refresher in Economics 101: most of us were introduced to the law of supply and demand in grade school, but most people fail to make the connection between this principle and suc…
Throughout life, the average person meets thousands of people and is exposed to even more ideas, concepts, and beliefs. The content of conversation, or the words used to convey a message, quickly fade…
Imagine a huge retail store where instead of products on the shelves, there were people. This is a store where hiring managers go to “buy” employees for their business or organization…
If you have not figured it out by now, Bo Bennett (1972–) is the author of this book you have been reading for the past year. His full bio is available at http://www.BoBennett.com. Success begin…
Today, the traditional idea of “job security” is virtually non-existent. No longer does getting hired mean getting hired for life. Mergers, layoffs, downsizing, corporate restructuring, fo…
Early in my web hosting career, I was interviewed by a journalist for a local paper for my first web hosting business. It turned out to be a great article promoting my business locally while maki…
I will admit, I am one of the fortunate people who was in a good position for success. The year was 1994, and I had recently graduated from college. With access to many credit cards and a few bucks fr…
Over the past year, you have been introduced to hundreds of success principles. My success philosophy detailed in Year To Success is based on personal experiences, observations, and prov…
About Your Instructor
Your Instructor
Your Instructor guides this AI-built Virversity course with a clear, practical teaching style.